Beginning in LAAX as an inhouse team, digital transformation was our gameplan from day one.
Genesis of Inside Labs
Working as a digital team within the LAAX resort (Weisse Arena Gruppe) our founders knew first-hand the pain points experienced for both destination and guests. And the opportunities they presented for change.
Projects undertaken spanned all business units: ticketing operations, gastronomy and mountain information service. Both externally for guests via the Inside LAAX app and internally with intranet apps and services. Efficiencies in areas such as lower operational cost, less time wastage and sales maximization were quickly realised.
Desire to create change for others
Even though our role was internal, our focus is always on maximizing the customer experience of guests with a live, responsive and feature-rich platform. With every major feature roll-out we were developing creative solutions for core problems that could be shared across the wider tourism sector.
With the blessing of Weisse Arena Gruppe, Inside Labs was formed as an independent development studio to continue developing systems not only for Laax, but also for other destinations.
Today. And into the future...
We are young, growing, and passionately continue to lead the tech-tourism revolution with our technology platform, our apps and our growing roster of client destinations.
Are you ready to join us?